4 trends to freshen up the backyard and earn more sales

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Industry associations and studies completed recently cite that 82 percent of homeowners are interested in expanding their outdoor living areas. It’s a great time to support your customers with design services and products to help homeowners extend the outdoor space they can use for years to come.

Here are some top trends to help your customers and homeowners make their deck, patio, or backyard a personal retreat many of which do not rely heavily on lumber to complete.

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  1. Lighting: Homeowners seeking more time outside can add lighting to their decking projects. It offers homeowners a way to extend their time outdoors, and after the workday is over, they can relax in a resort-like setting long after the sun has set. Many builders add lighting to stair risers, handrails, and the perimeter, and the installation is seamless. It is much easier for a new deck project to include lighting in the design process and install it in the framing stage to ensure correctly installed wiring.
  1. Outdoor kitchens: The grill is generally a given in any outdoor living space, and today outdoor kitchens are in high demand. Many homeowners add a built-in propane, gas, charcoal, or wood-fire grill. Exterior-grade appliances like refrigerators, bar areas, and countertops are trendy. In many cases, the kitchen and grilling areas are separate spaces because they also require special accommodations like added plumbing and electrical.
  2. Covered or shaded areas: Whether it’s a pergola, gazebo, arbor, or something as simple as a shade sail or umbrella, homeowners are seeking to include additional outdoor areas for work, lounging, and entertainment.
  3. Furniture: Fill additional outdoor space with comfortable and durable furniture like wood, metal, and even concrete to extend the life more than a couple of seasons.

Don’t forget railings

As homeowners add to and extend their outdoor living areas, upgrading or expanding their railings are an essential part of the overall aesthetics and completes the design. Offer cable railings to your customers’ next project for their deck, patio, and enclosed areas. There is no inventory required for our RailFX products as we will drop ship for our lumber dealers, making it a simple solution for our customers and their customers alike.

Learn more about RailFX products or about becoming a RailFX dealer.

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