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Bob Heidenreich

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Bob Heidenreich, owner of The Deck Store, in Apple Valley, Minn., has been selling decking and home improvement projects for 30 years. Follow Bob on Twitter: @TheDeckStore.

Independent lumber dealers need loyalty from distributors

The most common question distributor reps ask is how they can help me sell more of the products they carry. Here’s the deal: There...

High lumber prices can actually be good for business

With the cost of lumber rising due to the tariffs on Canadian softwoods, every lumber dealer you talk to is spending more for inventory....

Educate customers on the cost of treated lumber

I want to talk about something that happens at our store all the time, and I bet it happens at yours too. It plays...

Lighting and stairs training for deck contractors

Last year around this time, I wrote about how The Deck Store hosts a Contractor College each spring before the deck season. It’s an...

Have contracts in place when selling installed decks

If you're a retailer who is thinking of going into the installed sales side of decks, there are really two ways you can do...

Train your customers for deck season

Over the winter months, you’ve no doubt spent a significant amount of time determining which decking products your lumberyard will carry. You’ve reviewed your...

Exclusivity and buybacks are keys to winter buy deals

As dealers are working on winter buys, it’s important to keep in mind that the lowest price from a manufacturer doesn’t always equal the...

Winter is a good time for vendor reviews

It seems that the only time you notice major issues with a vendor is when you’re just too busy to deal with it. That’s...

How national trade shows grow your business

I think that too often LBM dealers get comfortable in their own region and miss out on trade shows that are outside of their...
The Deck Store

Five steps to start selling online

At the LBM Strategies Conference last month, I sat on a panel discussion centered around e-commerce and how lumber dealers can get started selling...

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