Bob Heidenreich
Robert Heidenreich is a talented and creative deck designer and construction craftsman of more than 30 years. He is the founder and owner of several retail and construction businesses in the Twin Cities area of Minnesota.
His thriving businesses include; The Deck & Door Company established in the 1980’s providing installation, of quality residential and commercial decks. Additionally, The Deck Store established in 1999, is an independently owned retail hardware and lumberyard focusing on professional quality decking materials and outdoor living environment products to consumers and local tradesman.
Robert’s companies and some of his professionally completed projects have been featured in numerous consumer publications including; The Family Handyman, Sunset Books, Deck Builder, Deck Contractor, HGTV “Sweat Equity” as well as various local publications.
Mr. Heidenreich is now in his third year as a nationally published columnist to one of the building material industries leading trade publications; LBM Journal, where he provides insightful business and construction management tips in a straightforward and encouraging monthly column geared to help retailers, builders and contractors improve their own businesses.
Robert has perfected the design/sales process with the development of his unique View, Proportion, and Focus concept. He also has an extensive knowledge of the residential building and sales process, its customers and the composite and treated materials used in the decking industry.
Some of his marquee accomplishments include creating custom deck displays and educating attendees at the 2007 International Builders Show, Tokyo, Japan. More recently, he created the largest real wood deck display using Eco-Life by Viance, and instructed at the Show Village School House for, at the 2009 International Builders Show, Las Vegas, Nevada.
Specialties: Robert has perfected the design/sales process with the development of his unique View, Proportion, and Focus concept. He also has an extensive knowledge of the residential building and sales process, its customers and the composite and treated materials used in the decking industry.
Latest Articles
Industry News
BOB HEIDENREICH: New Deck vs. Re-Deck
Homeowners aren’t aware that it’s often more cost-effective to build a new deck than to repair an aging one.
BY: BOB HEIDENREICH
I’ve been in this industry...
Industry News
BOB HEIDENREICH: Deck Math II
Three easy math tricks to make deck estimating easier.
BY: BOB HEIDENREICH
In the past, I’ve discussed efficient ways that can help contractors estimate the cost...
Industry News
BOB HEIDENREICH: Manufacturer Training
What type of training is most effective for employees?
BY: BOB HEIDENREICH
During my last column, I explained some of the tactics manufacturers can use to...
Industry News
BOB HEIDENREICH: Knowing Your Products
Product training from manufacturers is a powerful tool. Here are tips for making sure that your team gets the most value.
BY: BOB HEIDENREICHMost of...
Industry News
BOB HEIDENREICH:Top 10 Decking Trends
A look at the latest decking trends.
BY: BOB HEIDENREICHIt can be a challenge when someone comes into your store asking about products and trends....
Industry News
BOB HEIDENREICH: Tracking the Trends
Outdoor living is a significant growth area. Embrace it, and grow your sales.
In the previous issue, I discussed how to line your business up...
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Industry News
BOB HEIDENREICH: Spring Cleaning
Starting fresh can line your business up for new sales.
After working through the winter months preparing for this year’s deck season, you’re almost at...
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