Michael Berger
Michael Berger is the former managing editor for HANDY Magazine and has been writing about home improvement and construction for the past sixteen years.
Hardware: Hassle or high-margin opportunity?
It’s easy to fall into the trap of thinking that the hardware buyer isn’t the pro customer, that it’s mostly homeowners and DIYers.
In Depth: Racking and Delivery
Efficiencies and logistics in today's racking and delivery equipment delivers increased productivity and profitability for LBM dealers.There was a time in the not-so-distant past...
In Depth: Roofing systems
Product performance and energy efficiency dominate in today's roofing world.There was a time when roofing materials weren’t paid that much attention to. Most homeowners...
In Depth: Lumber and structural panels
For these unsung heroes of construction, staying flexible is the key for distributor success.Lumber. It’s easy to not give it much mind, but it’s...
In Depth: Insulation and housewrap
With building codes and industry trends emphasizing energy efficiency and higher building performance requirements, and with a continued robust building market, one thing you...
In Depth: Engineered wood products
In today's world of skilled labor shortages, engineered wood products provide design flexibility while delivering strength, ease of installation, and product consistency.
It remains an...
In Depth: Siding
In a changing market dominated by technology and instant customer gratification, diverse product offerings and a true understanding of builder and homeowner needs are...
In Depth: Windows and doors
Simplicity in styles and an emphasis on technology-driven sales tools put the power for increased sales in the hands of distributors.Once upon a time,...
In Depth: Decks
Outdoor living continues to drive growth in decking projects.Decks are the darling of home improvement. Thanks to a strong housing market, a growing economy,...
NADRA UPDATE: Deck Industry Initiatives
When Members Of The North American Deck and Railing Association (NADRA) met March 8 at the Builder and Remodeler Expo in Atlanta, it gave...