Rick Schumacher
Rick Schumacher is the editor and publisher of LBM Journal, and has more than 25 years experience covering the industry. Rick@LBMJournal.com
REAL ISSUES. REAL ANSWERS: The Winter Slowdown
Readers share strategies for managing the winter slowdown.
BY: RICK SCHUMACHERFirst, the bad news: Winter is on the way, and for the majority of LBM...
TOUGH CALL: A Yard Divided
Intercompany conflicts at your yard are causing you to lose customers—and sales. What would you do? Vote now.
Who knew that your summer job at...
Real Issues Real Answers: The Vendor Advantage
As the consolidation of wholesalers has picked up, where does that leave the independent dealer?
BY: RICK SCHUMACHER
Consolidation has been a factor in our industry for...
TOUGH CALL: Experience Vs. Future
You'd like to promote a rising star, but that would displace a capable long-time family friend. What would you do?
As the second-generation owner of...
REAL ISSUES REAL ANSWERS: Customer Promotions
What’s the most effective venue for a lumber/ building material dealer to invest a limited marketing and promotional budget?
BY: RICK SCHUMACHERIn a business where...
REAL ISSUES REAL ANSWERS: Growing Future Leaders
What is the key to igniting the passion and drive needed to become an effective leader?
BY: RICK SCHUMACHERTo a large extent, your company’s success...