Home February 2015

February 2015

IN DEPTH: Mouldings, Millwork and Trimboards

Growth in these product categories, coupled with new services and applications, encourages dealers and contractors to be more creative in their uses both inside...

DEALER PROFILE: Playing to Your Strengths

Mill Creek Lumber and Supply’s active approach to technology helps drive its business forward. By: Alyssa Samson | Photos by Bill VogtThe stock market crash...

SHOWROOM STRATEGIES: Robinson Builders-Mart

Insights from LBM dealers who've grown their sales with a showroom refresh.An interview with Larry Adams, president of Robinson Builders-Mart:Q: Why did your team...

PRODUCT PICKS: February 2015

Each month, hundreds of products hit the market. Here’s our pick of the ones to watch.VELUX® America’s Top-Hinged Roof WindowVELUX America’s top-hinged roof windows...

REAL ISSUES. REAL ANSWERS: Margins VS. Market Share

The ideal situation is to do both — gain market share while building margins—but that can be easier said than done.While the rebound in...

ASK THE EXPERT: February 2015

Q: How does one find out the real reasons why a builder won’t do business with you? Signed, Locked OutDEAR LOCKED OUT, Whether you have been...

BEHIND YOUR BACK: Attention Owners: It’s About Your People

Unfiltered insights from a purchasing manager’s perspective.By: Bradley HartmannThis guy was a stud, pure and simple.  With 25 years in the LBM industry, he...

BUSINESS INSIGHTS: Brand Loyalty in Siding and Trim Selection

But don’t forget the customer experience.By: Lou RossiManufacturers and distributors often wonder who really decides what brand of product is selected for a remodeling...

SELLING THE DECK PROJECT: Creating Separation

Distinguishing tactics that separate you from the rest of the pack.By: Bob HeidenreichIn my last column, I discussed specific techniques that can help combat...

BILL LEE: Always Put a Number to Your Service Claims

Differentiating your business to make the sale.By: Bill LeeBecause virtually 100% of all sales-people claim to offer their customers outstanding service, I advocate that...

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