Real Issues. Real Answers
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REAL ISSUES. REAL ANSWERS: Firing Customers
When do you know that it is time, and how do you handle ‘firing’ a customer?
They go by many names (Customer from Hell, Harley...
Industry News
REAL ISSUES. REAL ANSWERS: ‘Cherry Pickers’ and Detailed Price Quotes
The challenge of whether or not to provide detailed price quotes, complete with individual product quantities and prices, is a sticky one indeed. On...
Industry News
REAL ISSUES. REAL ANSWERS: Margins VS. Market Share
The ideal situation is to do both — gain market share while building margins—but that can be easier said than done.
While the rebound in...
Industry News
REAL ISSUES. REAL ANSWERS: Planning Your Company’s Future
Hundreds of readers weigh in on this discussion of company transitions and succession plans.
BY: RICK SCHUMACHERConsidering how few companies survive the transition from generation...
Industry News
REAL ISSUES REAL ANSWERS: Pro Discounts and Margin Pressures
Readers weigh in on maintaining acceptable margins while offering discounts to loyal pro clients.
BY: RICK SCHUMACHERCrafting ways to accomplish contradictory goals is part of...
Industry News
REAL ISSUES. REAL ANSWERS: The Winter Slowdown
Readers share strategies for managing the winter slowdown.
BY: RICK SCHUMACHERFirst, the bad news: Winter is on the way, and for the majority of LBM...
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Industry News
Real Issues Real Answers: The Vendor Advantage
As the consolidation of wholesalers has picked up, where does that leave the independent dealer?
BY:Â RICK SCHUMACHER
Consolidation has been a factor in our industry for...
Industry News
REAL ISSUES REAL ANSWERS: Customer Promotions
What’s the most effective venue for a lumber/ building material dealer to invest a limited marketing and promotional budget?
BY: RICK SCHUMACHERIn a business where...
Industry News
REAL ISSUES REAL ANSWERS: Growing Future Leaders
What is the key to igniting the passion and drive needed to become an effective leader?
BY: RICK SCHUMACHERTo a large extent, your company’s success...
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