Real Issues Real Answers

REAL ISSUES. REAL ANSWERS: ‘Cherry Pickers’ and Detailed Price Quotes

The challenge of whether or not to provide detailed price quotes, complete with individual product quantities and prices, is a sticky one indeed. On...

REAL ISSUES. REAL ANSWERS: Margins VS. Market Share

The ideal situation is to do both — gain market share while building margins—but that can be easier said than done.While the rebound in...

REAL ISSUES. REAL ANSWERS: Planning Your Company’s Future

Hundreds of readers weigh in on this discussion of company transitions and succession plans.BY: RICK SCHUMACHERConsidering how few companies survive the transition from generation...

REAL ISSUES REAL ANSWERS: Pro Discounts and Margin Pressures

Readers weigh in on maintaining acceptable margins while offering discounts to loyal pro clients.BY: RICK SCHUMACHERCrafting ways to accomplish contradictory goals is part of...

REAL ISSUES. REAL ANSWERS: The Winter Slowdown

Readers share strategies for managing the winter slowdown.BY: RICK SCHUMACHERFirst, the bad news: Winter is on the way, and for the majority of LBM...

Real Issues Real Answers: The Vendor Advantage

As the consolidation of wholesalers has picked up, where does that leave the independent dealer?BY: RICK SCHUMACHERConsolidation has been a factor in our industry for...

REAL ISSUES REAL ANSWERS: Customer Promotions

What’s the most effective venue for a lumber/ building material dealer to invest a limited marketing and promotional budget?BY: RICK SCHUMACHERIn a business where...

REAL ISSUES REAL ANSWERS: Growing Future Leaders

What is the key to igniting the passion and drive needed to become an effective leader?BY: RICK SCHUMACHERTo a large extent, your company’s success...

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