Sales & Marketing

Rick Davis

Stop whining about sales problems

Got a sales problem? Then fix it, fire it or ignore it. At least stop whining. These are the words I use as my mantra...

Hunting for sales leads? Try farming instead

I like challenging you, our LBM Journal reader, with contrarian concepts such as the suggestion to replace the sales funnel with a sales sieve....

The sales funnel is really a sales sieve

One of my least favorite prospecting metaphors is the sales funnel because it implies that, sooner or later, everything you put into it comes...
Rick Davis

From product peddler to sales concierge, Part III

• Part 1 • Part 2 Part 3 Be a business development consultant to develop sales. If you think builders build for a living and remodelers remodel, think...

From product peddler to sales concierge Part II

  • Part 1 • Part 3 Part 2 The housing crisis of the previous decade forced LBM dealers to cope in a multitude of ways. Among the...

From product peddler to sales concierge

Part  1 • Part 2 • Part 3 A funny thing happened on the way to the world of the modern LBM Dealer. The role of the...

The Leery Lumberman’s Guide to Social Media

Behind Your Back In 2008, a General Manager of an independent LBM firm called me. He was under attack. “I need your help! Marketing keeps...

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