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Selling the Deck Project Archives - Page 6 of 7 - LBM Journal

Selling the Deck Project

SELLING THE DECK PROJECT: Creating Separation

Distinguishing tactics that separate you from the rest of the pack.By: Bob HeidenreichIn my last column, I discussed specific techniques that can help combat...

BOB HEIDENREICH: Combating Showrooming

Strategies and tactics to help avoid losing sales to online competitors.Technology has become a way of life. Long gone are the days where, if...

BOB HEIDENREICH: Deck Math III

Part 2: The importance of calculating joist hanger loads.BY: BOB HEIDENREICHFrigid temperatures and fallen leaves remind us all too well that winter is upon...

BOB HEIDENREICH: Deck Math III

Part 1: How to calculate footing loads and the weight of a deck.BY: BOB HEIDENREICHIf you’re a deck builder, you know that numbers are a...

BOB HEIDENREICH: New Deck vs. Re-Deck

Homeowners aren’t aware that it’s often more cost-effective to build a new deck than to repair an aging one.BY: BOB HEIDENREICHI’ve been in this industry...

BOB HEIDENREICH: Deck Math II

Three easy math tricks to make deck estimating easier.BY: BOB HEIDENREICHIn the past, I’ve discussed efficient ways that can help contractors estimate the cost...

BOB HEIDENREICH: Manufacturer Training

What type of training is most effective for employees?BY: BOB HEIDENREICHDuring my last column, I explained some of the tactics manufacturers can use to...

BOB HEIDENREICH: Knowing Your Products

Product training from manufacturers is a powerful tool. Here are tips for making sure that your team gets the most value.BY: BOB HEIDENREICHMost of...

BOB HEIDENREICH:Top 10 Decking Trends

A look at the latest decking trends.BY: BOB HEIDENREICHIt can be a challenge when someone comes into your store asking about products and trends....

BOB HEIDENREICH: Tracking the Trends

Outdoor living is a significant growth area. Embrace it, and grow your sales.In the previous issue, I discussed how to line your business up...

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