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How Lumber Dealers Can Reach & Connect with Gen Z

As the building materials market evolves, reaching Gen Z builders and homeowners requires a fresh approach to online marketing. This webinar will guide you through the key strategies and tactics needed to effectively engage this emerging demographic. With the right elements, the right strategy, and the right amount of time, you can transform your online presence into the most reliable lead generator in your organization.

We dive into the essential elements and marketing channels every lumber dealer needs to position themselves better and deliver ROI. Attendees will get practical strategies and real-world examples of effective online marketing tailored for Gen Z without breaking the bank.

Key Takeaways:

1. How to Use Mobile and Social to Reach Gen Z
2. How to Create Authentic and Engaging Content
3. How to Find and Leverage Influencers and User-Generated Content


Registration is now open for the LBM Strategies 2024 Conference