Meet customer demand ahead of a frenzied spring deck building season by stocking wood-alternative building materials from Fortress Building Products. According to the latest industry research, 82 percent of American homeowners are more interested in updating their outdoor living spaces than they were a year ago. However, the series of lumber mill closures in the spring of 2020 wreaked havoc on the supply chain, sending lumber prices through the roof. Since then, the cost of lumber has nearly tripled.
Taking these two factors into account, deck railing is expected to be in high demand as homeowners commit larger budgets to commissioning bigger and better backyard escapes. With the price of lumber hovering at historically high levels, contractors and DIYers alike have decidedly turned to readily available, higher quality and more affordable building materials to keep their projects moving and budgets in the black. There’s never been a greater opportunity to grow sales by stocking wood-alternative railing solutions.
Deck railing materials such as aluminum have increasingly gained in popularity, as product availability surpasses loyalty to lumber. Not to mention, this wood-alternative solves many of the issues commonly associated with standard wood railing post, like deterioration after long-term exposure to moisture. Given the material’s inherent resiliency, aluminum options such as Al¹³ HOME™ residential aluminum railing from Fortress Building Products require minimal upkeep and are backed by a limited lifetime warranty.
Al¹³ HOME Residential Aluminum Railing
Highly customizable yet surprisingly affordable, Al¹³ HOME residential aluminum railing from Fortress Building Products is a popular pre-welded solution for projects on tight timelines. Pre-assembled brackets speed up the installation process, simplify the ordering experience and provide unmatched consistency and quality. The pre-welded assembly also maximizes system rigidity and strength, which ultimately improves security and safety for homeowners.
This high performing aluminum railing solution from Fortress Building Products is also guaranteed to match any home aesthetic with customizable infill options like vertical cable and Pure View® glass. It’s also available in Matte White and Black Sand premium textured finishes and offers both over-the-post or proud-post options for ultimate design flexibility. But Al¹³ HOME offers more than just flair – it’s engineered to withstand whatever Mother Nature throws its way with minimal maintenance required. Plus, because panels must be installed with an Accent Top Rail (ATR) or a drink rail attached with Fortress® cap rail clips, it’s easier than ever for homeowners to “lean” on a railing system that is just as functional as it is chic.
Key features of Al¹³ HOME:
- Choose from multiple infill options like vertical cable or Pure View® glass (full or glass balusters) and two premium finishes
- Low Maintenance. A premium power-coated finish protects the product from the elements that can cause corrosion
- Modern Aesthetic. Its thin picket offers high visibility and a clean look
- Design Flexibility. 2″ and 3″ Over-The-Post and Proud Post options offer flexibility, with a variety of top rail finishing choices
- Panel must be installed with an Accent Top Rail (ATR) or a drink rail attached with Fortress cap rail clips
- Limited lifetime warranty
Boost sales and keep your customer’s projects moving this season with Al¹³ HOME, a one-of-a-kind aluminum railing system from Fortress Building Products. Learn more at fortressbp.com/railing/al13-home.