MELVILLE, N.Y. — Sherwood Lumber has announced its partnership as the exclusive distributor of Americana thermally modified wood and will begin distribution beginning late April. With Ipe shortages still abundant, nickel gap siding growing in popularity, and a contractor and builder base yearning to learn about attractive and durable-looking alternatives, Sherwood says it can now provide an even greater value to the marketplace.
“Sherwood is motivated to build a strong and lasting specialty business. To us, the specialty business is synonymous with exterior building products and outdoor living, solely. In addition to limiting the types of building products we choose to sell, we also choose to be selective on what we will sell inside this category. The positive trade-off of limiting our product offering is we will create subject matter experts on our team that maximize the value we bring to our vendors and customers. Sherwood brings emerging trends to market and accelerates their growth through education from the homeowner all the way up to the dealer level. Adding thermally modified wood to our product offering was a logical next step. Americana was the manufacturer that most closely aligned with our mission and vision,” said Todd London, SVP of marketing and sales at Sherwood Lumber.
“Americana represents true ‘farm to table’ wood for homebuilders and homeowners of the Mid-Atlantic and New England. Sustainably harvested in the beautiful forests of Pennsylvania, Americana wood has been thermally modified to enable iconic hardwood species like Oak, Poplar, and Ash to be used in exterior applications…In partnering with Sherwood, Americana, will have unprecedented penetration in the market, backed by a sales team we know is dedicated to educating their customers about our unique product line and our story,” said Matt Pryor director of specialty sales at Americana.