Tando Composites, a division of Derby Building Products and brand leader in exterior composite cladding, announces the addition of three new team members. They will expand the reach of its category-creating, leading brands Beach House Shake, the authentic composite shingle, and TandoStone, the brand of composite stone which includes its new ProBrick composite brick.
“Our growing sales team aligns with rapid acceptance at the installer base, as well as our growing geographic reach for our game-changing composite products,” said Ralph Bruno, CEO, Derby Building Products. “The experience and enthusiasm our new team members bring will accelerate growth for our downstream partners – remodelers, builders, dealers, and distributors.”
The new Tando Composites’ team members include:
Taylor Campbell, Market Development Manager—Southeastern Pennsylvania and New Jersey
Taylor Campbell joins Tando Composites with a strong background in sales and customer relationship management within the building materials industry. He previously served as a Sales Associate with Sequoia Supply in Hatfield, PA, where he developed and managed relationships with contractors and vendors. In his new role, Campbell will be responsible for converting siding installers and remodelers through our stocking dealer network in Southeastern PA and NJ areas.
Joseph Picarella, Regional Sales Manager—Canada
With more than 20 years of experience in sales and market development, Joseph Picarella will oversee Tando Composites’ sales in Canada. He has a proven track record of driving business growth, managing key accounts, and strengthening relationships with distributors and retailers. Before joining Tando Composites, Picarella served as National Sales Director at Fiberwood and was a Regional Sales Manager for Westlake Royal Building Products. His expertise in business strategy and sales will be instrumental in driving Tando Composites’ growth in Canada.
Dakin Ritchie, Market Development Manager—Texas and Oklahoma
Dakin Ritchie joins Tando Composites with a diverse background in sales, account management, and project analysis. Most recently, he served as a Territory Sales Manager at National Shelter Products, where he played a key role in securing significant supply agreements and expanding product presence in new markets. In this new role, Ritchie will focus on driving contractor conversions for Tando Composites throughout the Texas and Oklahoma markets, while building out an expanded dealer base.
To learn more about Tando Composites, visit www.tandocomposites.com.
